blog
13 things you should know before writing a book
How my quest to end up on Barnes and Noble bookshelves was a fail, but then it happened after all.
blog
How I used keyword research about baby swaddles to run a micro SEO experiment
The term SEO is thrown around so much it’s lost all meaning to me. As a small business owner, I basically tuned out any discussion of SEO over the last several years—for a few reasons. Why? First, my businesses were hyperlocal, so I thought SEO didn’t matter. As part-owner of a triathlon club and cycling studio, me and business partners were selling local services in a teeny niche that relied on referalls. Not only that we were in Atlanta, a traffic nightmare where if you don’t live or work within a couple of miles of whatever training session or event …
blog
How to write a blog post fast
The experts say everyone from small business owners to authors should be blogging, but let’s be honest, it takes too much time, unless you learn to write a blog post fast. On top of that, many experts recommend blogging multiple times per week! When it takes for-freaking-ever for one stinking post, you may be tempted to give up. That or learn how to write content faster and how to write blog posts quickly. How to write a blog post faster Today I’ll share nine of my favorite tools to improve your post workflow, so you can keep blogging and write more blog posts! But first, let’s talk about why blogging …
Beginner Training Tips
What to do when your run legs are dead tired
Whether you’re in training for your first 5k or your 10th IRONMAN, there will be times when your running legs are tired, and worse, you cannot meet all the objectives in your session. What should you do next? Here’s some motivation for a bad run, and advice on when to bail. You’ve been running more. Training is going well. Your running legs are tired. Normal. But today is different. Maybe you start your run and you just can’t seem to get warmed up, or your heart rate is in the stratosphere on the day it’s supposed to be an easy run. That’s when the doubts start to appear. You thought you were in …
blog
7 beginner website mistakes killing your traffic and credibility
…plus easy ways to fix each! Struggling with your wordpress website for writing or blogging? Here are a few wordpress mistakes you’re probably making that will kill your traffic. Fortunately, you can fix them all today! As the de facto manager of our small business websites for the past eight years, I made a lot of wordpress mistakes. Don’t get me wrong. I didn’t get the job because I’m an expert. I took on the role because I was the only person who would-could. Over the years I’ve made tons of wordpress mistakes that–I’m sure–resulted in lost clients, poor user …
2017
The Courage to Tri: Deirdre DeKock
Today I want to share a story from my beautiful friend and fellow athlete Deirdre DeKock. Here she shares her story in her own words, about how triathlon has helped her face obstacles big and small. When I started doing triathlons almost 8 years ago, I had been a mother for a few years and had just lost my father. I quickly hit a really low point and I felt I had no identity. I tried running and a few other things, but I wasn’t getting the fulfillment I needed until my now ex-husband introduced me to triathlons. Triathlons have challenged …